Web Site Cookbook: Solutions & Examples for Building and Administering Your Web Site (Cookbooks (O'Reilly)) by Doug Addison

Product Description


The total number of web pages today has been estimated at over 3 billion, spanning millions of individual websites. Not surprisingly, there is tremendous pressure on web developers and designers to remain current with the latest technologies.

The Web Site Cookbook from O'Reilly covers all the essential skills that you need to create engaging, visitor-friendly websites. It helps you with the practical issues surrounding their inception, design, and maintenance. With recipes that teach both routine and advanced setup tasks, the book includes clear and professional instruction on a host of topics, including:
registering domains
ensuring that hostnames work
managing the directory
maintaining and troubleshooting a website
site promotion
visitor tracking
implementing e-commerce systems
linking with sales sites

This handy guide also tackles the various elements of page design. It explains how to control a reader's eye flow, how to choose a template system, how to set up a color scheme, and more.

Typical of O'Reilly's "Cookbook" series, the Web Site Cookbook is written in a straightforward format, featuring recipes that contain problem statements and solutions. A detailed explanation then follows each recipe to show you how and why the solution works. This question-solution-discussion format is a proven teaching method, as any fan of the "Cookbook" series can attest to.

Regardless of your strong suit or your role in the creation and life of a website, you can benefit from the teachings found in the Web Site Cookbook. It's a must-have tool for advancing your skills and making better sites.
Product Details
Amazon Sales Rank: #218008 in Books
Published on: 2006-02-10
Format: Illustrated
Number of items: 1
Binding: Paperback
280 pages
Editorial Reviews

About the Author
Doug Addison has more than 10 years of web development and content management experience and has worked professionally with numerous web technologies, including HTML, JavaScript/DHTML, CSS, Apache, PHP, MySQL, and Dreamweaver. Doug worked on the Hoover's Online site and the StarDate and Weatherwise magazine web sites before starting his own web consultancy. He lives in Austin, Texas.
Customer Reviews

Web Site Cookbook
Web Site Cookbook is a really good problem solving guide for beginner to intermediate web designers. This reference includes hundreds of common questions, how tos, and ways to increase efficiency in a standard problem, solution, discussion, and see also format. Each of these entries also uses snippets of text and often includes illustrations of the result whenever possible. Topics include everything from registering and site planning through formatting text and graphics to making forms and dealing with ecommerce issues.

Web Site Cookbook is set up from simple to more complex concepts so that the reader need not have any previous experience creating a website in order to comprehend and make use of these instructions. Furthermore, the quick and easy access of the problem-solution format of the entries will be particularly helpful to web designers looking for particular solutions, wanting to upgrade their skills, or just wanting to learn a few new techniques to improve their site.

COOKING ON YOUR WEB SITE!!!
Are you a web developer and designer? If you are, then this book is for you! Author Doug Addison, has done an outstanding job of writing a book about building web sites that people will visit, use, bookmark, and revisit.

Addison, begins by untangling the choices that confront web site builders during the process of getting a new web site off the ground. Then, the author discusses site planning and setup. Next, the author presented solutions that will help you balance aesthetics with usability. The author then focuses on the written content that, for the majority of sites, constitutes the meat and potatoes of their online offerings. He continues by covering a few of the most common issues surrounding the use of graphics on a web site, including how to choose the right ones and optimize them for a fast download. Then, the author looks at some techniques for using visual clues. He then goes over some of the little details that make a web site visit successful and enjoyable. Next, the author explains the trust-building techniques and fraud-avoidance maneuvers that help secure both sides in an online transaction. Finally, he discusses both the administrative tasks you should use to maintain your site, as well as the technical procedures you'll need to know to keep your site and your job trouble free.

In this most excellent book you'll find solutions to everything from choosing, registering, and protecting a site's domain name to keep spammers from harvesting the addresses you display on its pages. More importantly, this book can lead the way in showing you how to publish a site that is not only a useful and attractive representation of the business, organization, or person behind it, but is also easy to build, maintain, and update.

Working on Web Sites in a Straight Forward Way
Doug Addison has produced a very useful and informative guide to working on Web sites. While many books look at the mechanics of HTML, or detailed coding, Web Site Cookbook rather follows the O'Reilly cookbook structure, looking at specific issues and needs and presenting answers. The book looks at the other aspects of good Web site work - colors, design and small tasks that are part of everyday Web sites now. Many of the recipes will make a more experienced Web site author go "duh," but I found myself flagging many of the entries if nothing else to do more research using some of the Web resources cited at the end of each recipe. Much of what is talked about is Web Design 101, but with so many WYSIWYG tools out there allowing anyone to produce a simple Web site, it's useful to have someone succinctly state the ideas behind complimentary colors to try and avoid those awful sites that just make your eyes burn. Nothing here is earth shattering or is something that you couldn't find on-line, but the value is Addison's organization and presentation, distilling Web speak into simple language, showing some examples and sending the reader off to other resources if he or she wants. The book is written with the idea that you are programming in PHP on top of an Apache Web server, which may not be relevant to all readers, but even those readers, like myself, who don't use PHP or Apache can carry away quick and valuable information, and have a flagged book to grab and look for information on a specific topic in the future. It's going to be a useful addition to my my desk.