Letterhead & Logo Design 4

Product Description

This fourth collection of the world's best letterhead and logo design showcases the most elemental--and popular--areas of graphic design today. Each featured letterhead and logo design was selected for its creativity and effectiveness: the volume as a whole presents a wealth of ideas for designers and clients. Designs for letterheads, business cards, envelopes, logos, and related stationary supplies are all included, making this a valuable resource for businesses large and small.

Leaf through the pages and you'll see designs represented from all corners of business, education, and industry: colors both stark and vivid, designs both basic and adventurous, and every texture from plain to exotic. See how the others are using these tactile effects for their own gain, and profit from it yourself. Letterhead and logo design has never looked better!
Product Details

* Amazon Sales Rank: #588129 in Books
* Published on: 2000-03-01
* Original language: English
* Number of items: 1
* Binding: Paperback
* 192 pages

Editorial Reviews

About the Author
The editors of Creative Publishing international have created dozens of best-selling titles in the fields of cafting, sewing, home repair, home improvement, home decor, and landscaping.
Customer Reviews

A Very Original Compendium Of Design5
"Letterhead and Logo Design 4" is a great collection of contemporary graphic design. There is a brief introduction that touches on the importance of the intertwining of logo, letterhead, and body copy as integrated design elements, but beyond that the book is largely a visual feast for people interested in graphic design. The book focuses on letterhead and business cards, but also explains in brief captions the thoughts of the designers on the logos, fonts, and overall designs. There is a useful index and directory of participating designers at the end of the book, should you wish to contact any of the entities or designers represented.

There are many outstanding and original designs depicted, and anyone looking for concepts for printed corporate materials would be well served by studying this book. I especially enjoyed the choices of multiple hues used in the work of Kelly O. Stanley, Rick Tharp, and Melissa Passehl. Some of the more graphically intense efforts, such as the letterhead designed by Rick Eiber for The American Institute of Graphic Arts, 1995 National Design Conference, might be a bit avant garde for many, but I appreciated them, as well. I was likewise blown away by many of the relatively stark designs that showcased colors and fonts in unusual ways; I was especially taken by the letterhead designed by Ciro Giordano.

This is a great reference for graphic artists, designers, and individuals or companies with an eye towards a new corporate image, and I highly recommend it to all those audiences.

very useful for a professional4
There are no explanations in this book. So you can use it only if you are completely understand the purpose of the design. Very good as a source of ideas. A little old, but still good for those who are on the edge.

beautiful!5
This book is absolutely incredible -- hundreds of stunning designs for all types of businesses. Large, beautiful color photos of entire corporate identity sets (logos, letterhead, envelopes, etc) and close-ups of black and white logos. Flipping through the pages gave me lots of inspriation for my clients, and a couple of great ideas for redesign of my own company pieces. You won't be sorry if you buy this one.