Does Your Marketing Sell?: The Secret of Effective Marketing Communications by Ian Moore

Product Description

Jam packed with 80 illustrations and photographs of the best and the worst marketing efforts by such world-class marketers as BMW and Nikon.
Product Details
Amazon Sales Rank: #1344712 in Books
Published on: 2005-02-25
Number of items: 1
Binding: Paperback
200 pages
Editorial Reviews

Bookseller Magazine, August 2004
Visually attractive offering, with illustrations and photographs throughout to highlight the best, and sometimes the worst, or marketing communications.

About the Author
Ian Moore is a founder of the award-winning Blue-Chip Marketing Consultancy and has worked for global names like Kimberly-Clark, Cadbury-Schweppes and Lloyds TSB. He continues to create campaigns for many companies as well as training and writing on the subject of effective marketing communications.